Mr. Lyons has been featured on Television News programs including NBC and CBS and he is the Creator and Executive Producer of "Last Beauty Queen Standing " and Beauty Queen TV.

Bill Lyons got the desire to be successful when he was very young, starting his first business venture at age 12. By the time he was age 22 he had relocated to New Zealand and Australia where he started  New Zealand Gourmet Stores and "New Zealand Delight", a major premium ice cream brand that surpassed Ben & Jerrys ice cream in Japan and Asia for over twenty years and surpassed Ben & Jerrys ice cream in Hawaii for four years. (www.DessertWorld.net).

Bill Lyons attended the University of Dayton and obtained his MBA degree in London where he wrote the book, "The Real Shakesphere". Mr. Lyons received credits as Executive Producer for a TV Show two years ago, "The Casino" which was produced by Mark Burnett for Fox Television.

Mr. Lyons' biography is featured by the prestigious New York publishing firm, Strathmore Publishing, "Who's Who in America," for Outstanding achievement in Marketing.